The largest trade fair for the electrical and power industry in the Nordic countries is held biennially in Gothenburg, and it was time once again this year on 7-10 May! For the very first time, Axelent’s Team X-Tray was at the fair, demonstrating new products, meeting customers and establishing new contacts.
The success of Axelent’s global campaign has probably not gone unnoticed by anyone. With Axel as the mascot for the company, Inhouse* and the content agency Glory Days have succeeded in bolstering the brand and spreading the message about Axelent and the company’s products across the globe, and this has now been recognised at the Swedish Content Awards. The gala event took place at the Eric Ericsson Hall in Stockholm and Axelent scooped a gold and a silver award.
The last tournament of the season in the Nordic Combined World Cup took place on 16 and 17 March in Schonach (Germany). The competition in Schonach is based on a long tradition since over fifty years and is well-known as one of the homegrounds of the Nordic Combined circus. Axelent GmbH’s ambassador, Johannes Rydzek, finished the season with an excellent fourth rank in the World Cup table. During the World Championship in Seefeld (Austria) in February he has won a silver medal. This one was his twelfth World Championship-medal!
The churches and parishes in the Partille district of Gothenburg have been working hard for the past 30 years to help people in need in eastern Europe. The Swedish organisation “Östhjälpen i Partille” was set up in 1990 to provide humanitarian aid to eastern Europe and a group of people travelled to Romania with a shipment of supplies.